RAW is a volunteer-led anti-racism and equality initiative by BADLANDS.
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We create impactful films and campaigns that show the experiences of people of colour in the advertising and creative industries.
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Through storytelling we can evoke empathy, understanding and nurture much needed dialogues. 
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Our aim is to build inclusive environments and better people of colour's mental wellness.
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We believe only then can people of colour and future generations bring their best selves to work, reach their full potential and as an industry retain talent.
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We want you to join us in our mission.

RAW began in 2020 as an anonymous survey - thank you to the contributors, volunteers and our partners.